SEO BackLinks Will Become Less Important In Future

new-generation-seoGoogle will change ranking factor according searchengineland.com published article May 5, 2014 at 3:58pm ET by Barry Schwartz. Next generation ranking will depend on expert author boost.

Matt Cutts added that for the “next few years” links aren’t going anyway and will still be used for determining reputation. But overtime, Google will rely a little bit less on links for reputation purposes.

Matt said Google is working on promoting the content of authorities on topics, so if an expert writes on a topic on any site, Google will notice that and make sure the content ranks better than non-authorities.

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Posted by Martini William